Copy Writer Italy

  • Contract Type: Full-Time
  • Location: Paris, France (75017)


Launched in 2013 and following 8 years of strong growth, French Home Improvement tech company ManoMano seems unstoppable!

Thanks to the success of our fundraising (300 million euros so far), we now have more than 530 Manas & Manos located across our 3 offices: Paris, Bordeaux and Barcelona.

Our business platforms are represented in 6 countries: France, Belgium, Italy, Spain, UK and Germany. They carry over 4 million products and work with more than 3,000 sellers highly selected.

Proud to be part of the Next 40 since 2019 (Top 40 French startups), we have the objective to reinvent the Home Improvement experience by providing customers a one stop shop solution for easy access to online tips, products and innovative services.

More than anything, joining ManoMano presents a fantastic personal experience, where global projects and core values are underpinned by individual skills.

Our camaraderie, efficiency and employee-focused mindset (particularly important to us!) have led ManoMano to become renowned for the optimal working conditions it provides.

Have a look at our Blog :

Job Description

Launched in 2013, ManoMano is the European leader specialised in DIY, home improvement and gardening online.  ManoMano brings together the largest offer of DIY & gardening online products. With more than 3600 seller partners and 10 million products, ManoMano brings together the largest offer across 6 countries : France, Belgium, Spain, Italy, Germany, United Kingdom.

We currently are 650 Manas & Manos, including a quarter of international talents and 24 nationalities, working in our 4 offices (Paris x2, Bordeaux and Barcelona). People are at the heart of ManoMano’s culture around our 3 core values : boldness, ingeniosity and care.

Joining us is a tremendous human and business adventure ! We offer an ideal and (hyper)dynamic environment to put your skills on innovative and concrete projects on a European scale.

Have a look at our Blog :

As the Copywriter for Italy, you will be a member of the Brand team, reporting into the Brand Writing Manager. The large majority of this role is connected to the Italian Communications Team, which handles all local communication strategy & deployment.

The Copywriter for Italy will work hand-by-hand with the Brand Writing Manager & the Italian Communications Team to adapt and execute our tone of voice for the market,whilst also supporting internal teams (Product, CRM, Acquisition..) with copywriting delivering our tone of voice with a local twist.

If you think great copywriting and out of the box ideas are drivers of business success and that the devil is in the details, this is the role for you.


As Copywriter for Italy you will be responsible for ensuring a consistent local tone of voice, as well as a compelling user experience with sharp storytelling and creative wordings that best transcribe the DNA of our brand - across all ManoMano Italy’s paid, earned & owned touchpoints.


You will have two key responsibilities: 

Work hand-in-hand with the Brand Writing Manager to provide internal teams (Product, CRM, Acquisition, Sales, Customer Services..), with copywriting for display advertising, CRM, promotions, external communications, as well as translations for business purposes.

Work hand-in-hand with the Italian Communications Team to propose concepts and ideas to nourish local communications with a strong focus on social media content & activations.


Design and write content in collaboration with internal teams (Digital campaigns, Newsletters, SEO, SEM & Display…).

Support the German Communications team in adapting and deploying the brand's tone of voice on our social networks and our blog

Create the translation/adaptation for internal and external and internal topics (Product, legal, B2B communications..)

Create wordings for our communication assets to animate our customer base (automatic emails, customer service tools, FAQs, etc.).


Design (Concept) of commercial activations and marketing operations.

Optimize our campaigns (Social media, banners, CTA, SEM, SEO ...)


Microcopy: With UX & UI designer, succeed in making an outstanding marketplace interface without disrupting the user experience

You have previous copywriting experience (2 or 3 years), love words and excited about great copy

You are fluent in Italian and master its spelling and subtleties + speak French/English fluently

You are creative, autonomous and proactive

You have the ability to adapt in an ever changing environment,can handle complexity and jump from one topic to another with ease to deliver results

You have a good brand, digital and advertising culture

You have a passion for social media and have comfortable working knowledge of Facebook, Instagram, Twitter, Pinterest

You understand the communication & business challenges of e-commerce and you are customer-first

You show a real interest in the world of start-ups and home improvement: you have the sense of initiative and know how to be reactive, versatile and adaptable (key qualities in a fast-growing environment that frequently redefines priorities) and are not afraid to roll up your sleeves

You are curious with a strong desire to learn

You have a team spirit and excellent interpersonal skills

You are recognized for your strong synthetic mind


An exciting challenge that involves scaling up in an European leader of Home Improvement eCommerce;

An immersion into the world of e-commerce and on-line marketplaces;

An agile & international environment (France, Italy, Spain, United Kingdom, Germany) with supportive, brilliant and friendly colleagues;

Community involvement (time allocated to the community, technical blog, etc.)

The ability to work from home two days a week;

Additional Information

  • Contract Type: Full-Time
  • Start Date: 01 April 2021
  • Location: Paris, France (75017)
  • Education Level: Master's Degree
  • Experience: > 1 year